PLANNER
ABOUT US
A network of gastronomy, lifestyle, entertainment, sports, and news content sites that reaches Hispanics and Latinos, especially Millennial and Gen Z bicultural audiences.
PROGRAMMATIC DEAL TYPES
We can work with any DSP and connect to more than 10 SSPs.
PROGRAMMATIC SOLUTION
At HolaHello we understand our clients’ business objectives and create effective strategies to reach the right person at the right time, while maximizing your ROI. We can extend the reach from our network and create and execute a programmatic media plan.
01
Audience segments
We craft precise audience segments according to campaign goals, utilizing 1st party, 3rd party data, and Google Audiences for an ideal audience profile.
02
Execution
Using DV360, we develop a full fledged media plan to show your online video, display, and/or CTV/OTT ads to the right audience at the right time.
03
Real time optimization
Taking into account the campaign’s objectives, we make real time optimizations to maximize performance and ROI.
Maximizing value
Transparency
We outline the media plan including CPM and impressions before the campaign begins. We will create a Data Studio dashboard to show the campaign’s delivery in real time.
Optimization
Our nimble team can make campaign recommendations and optimizations to maximize performance. If a certain strategy or format is working better than another, we can make adjustments to the media plan mid-campaign.
Service
We can assign a dedicated Account Manager to ensure proper and smooth delivery of the campaign.